Social Media Manager & Content Creator

Jared
Gillespie

Known online as @Gillex

I don't just make content — I build audiences, chase trends, and keep viewers watching longer than anyone expects.

See My Work Hire Me
Jared Gillespie
3M+
Total Views
All Platforms
17M
Impressions
Single Tweet
50K+
Combined Followers
TikTok · YouTube · X · IG
12%
Like Ratio
TikTok (avg: 1–3%)

About Me

Content
That
Performs

I'm Jared Gillespie — a social media manager and content creator operating under the brand Gillex across TikTok, YouTube, Instagram, and Twitter/X. I've grown an audience of 50,000+ followers and generated over 3 million views from scratch.

My edge is retention and timing. I build content that holds viewers longer than average, and I've developed a sharp instinct for trend identification — one TikTok posted within 10 hours of a game update hit 1.35 million views. A single tweet hit 17 million impressions.

My niche is gaming, but every skill that built Gillex — scripting, editing, community engagement, analytics — transfers directly to any brand's social media strategy.

What I Bring to Your Team
  • Short & Long-Form Video Production
  • Content Strategy & Editorial Planning
  • Trend Identification & Real-Time Publishing
  • High-Retention Scripting & Storytelling
  • Analytics Interpretation & Reporting
  • Community Management & Engagement
  • Cross-Platform Repurposing & Scheduling
  • Thumbnail Design & Visual Branding

Platforms & Tools

Where I Operate

🎵
TikTok
1.35M Views · Viral
▶️
YouTube
419K Views · 21.8K Hrs
𝕏
Twitter / X
17M Impressions
📸
Instagram
Active Presence
CapCut
Premiere Pro
Canva
TikTok Analytics
YouTube Studio
Meta Business Suite
Twitter Analytics

Selected Work

Case Studies

Work With Me →
01
TikTok · Viral · Gaming
Fake Livestream Donation — 1.35M Views
Posted within 10 hours of a new game item dropping. Used humor, shock value, and a question-based hook to drive comments and shares. Combined entertainment, product discovery, and audience participation in a single 28-second clip.
1.35M
Views
164K
Likes
12%
Like Ratio
~50%
Retention
02
Twitter / X · Viral · Storytelling
Trend-Jacking "Share a Piece of Lore" — 17M Impressions
Identified a trending quote-tweet format and injected a genuine, shocking personal story. Actively replied to comments to sustain the conversation and compound impressions. Resulted in 281K engagements and 32K profile visits from a single post.
17M
Impressions
281K
Engagements
127K
Likes
6.1K
Retweets
03
YouTube · Long-Form · Strategy Pivot
"Apex SWEAT switches to Warzone" — 419K Views
After zero traction in long-form, identified a gap: no one was covering the Apex-to-Warzone niche transition. Strong storytelling and hook writing drove 69% retention at 30 seconds on an 11-minute video — above YouTube's typical benchmark.
419K
Views
21.8K
Watch Hours
69%
30s Retention
3.5K
Subs Gained
04
YouTube · Short-Form · Retention
When Attacking Friendly Raiders Backfires — 74% Retention at 0:30
A 1:42 short-form video that held 70% retention through 1:15 — an exceptional result for content longer than the typical short. 74% of viewers still watching at 30 seconds, above YouTube's benchmark. Honest self-assessment: a sharper hook in the first 3 seconds could have pushed this past 100K views. The storytelling held the audience — the entry point needed work.
11.2K
Views
676
Likes
74%
Retention @ 0:30
73.3%
Avg View Duration
05
TikTok · Content Strategy · Growth
Quality Over Quantity — 50K Avg Views for 12+ Months
While most advice pushes daily posting, I built a 12-month run averaging 50K views per video posting just 1–2 times per week. The key: every video was paired with a consistent CTA — "drop a like and follow if you were impressed" — which familiarized viewers with the brand and increased follow-through rate by 20%. Individual videos ranged from 15K to 500K views. High-quality, intentional content consistently outperformed high-frequency, low-effort output.
50K
Avg Views/Video
500K
Peak Single Video
+20%
Follow Rate Lift
12mo+
Consistent Run
06
YouTube · Content Pivot · Strategy
The Safe Content Pivot — Apex Legends to Warzone, 419K Views
When Apex Legends stopped resonating, I didn't abandon my audience — I analyzed the overlap. Both games are battle royales with a shared viewer base, making a direct pivot low-risk. I documented my journey as a new Warzone player, a format viewers naturally follow. The result was 419K views on the first major video in the new niche. Key insight: a content pivot succeeds when it carries enough story and identity that viewers follow the creator, not just the game.
419K
Views
3.5K
Subs Gained
69%
Retention @ 0:30
21.8K
Watch Hours

Proof of Performance

The Numbers

Featured Content

Watch the Work

Get In Touch

Let's
Build
Together

Looking for a social media manager who actually understands how platforms work — and has the numbers to prove it? Let's talk.

✉
Email
🎮
Online
@Gillex across all platforms
⚡
Availability
Open to full-time roles